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I know that there is a lot of controversy on the Alexa Rank and how accurate it is or isn’t, and while I do have a toolbar that let’s me see the Alexa ranking of the websites that I visit -but I always take the ratings with a pinch of salt. While I love to see my blogs Alexa ratings constantly improving, I definitely do not lose any sleep over it as there are a lot of flaws to their system.
That being said, you can definitely learn a lot about your visitors from Alexa, and I believe that these statistics will help you target your blog posts towards the demographic of readers that your blog attracts.
The statistics that I am talking about are in the Demographic Tab of your Alexa site information page:
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