So you have probably noticed that my posting frequency has decreased dramatically and I really dont have an excuse – except that I’ve hit a lull and I need to find a way to push through. 

My new design has been help up a bit and that had been my main motivation and with it taking longer than expected I lost focus as I do easily. However I am pushing to have it completed and up by early next week which is exciting and with it I will be launching my latest free ebook which will be focused on the traits of a successful blogger.

So forgive the lack of posting, and thanks for sticking around! I promise to start posting some decent content shortly :D

Hey guys, sorry for the lack of posts as of recent time but I’ve been busy in other areas. In fact my next post will be called something like ’5 Things More Important Than Blogging’. But I decided to check up on the comments and noticed something pretty cool!

You guys are still subscribing even when I don’t post… and check out where it is at the moment:

How close can I get without cracking 1000?

But on some even more exciting news,my new design has been coded, and I will be ironing out a few creases and hopefully lunch it sometime next week -with an increase in my posting to follow!

Apart from some extra paid design work that I have picked up that has distracted me from this blog, I’ve been having some fun designing t-shirts for friendsand learning how adobe illustrator works… so here are some photos to keep you entertained :D

Business blog is an incredible online marketing tool that saves you thousands of dollars but provides great business opportunities in just one click. Blogs are user-friendly, customized and flexible medium for disseminating useful information for effective positioning of your products in the market.

Companies engaging in business blogging have a definite edge over its competitors.  Here are some advantages:

• Word-of-Mouth.
  In a survey, there are currently 14 million blogs with 80,000 more being added each day and about 30 percent of the 50 million users are blog readers. Imagine how much gain your company will have, if your products are advertised through blogs. With Internet, information spreads so quickly especially if an impressive write-up goes with your product. Soon your blogs will be passed on to hundreds of possible customers.
• Awareness and loyalty.
  Open communication with your customers creates trust and loyalty among them. Being there to respond to their questions and comments make them all the more willing to try your products and services.
• Feedback.
  Blogs is good for product research and reviews. It would be easier to improve on your products if you observe your customers’ thinking and behavioral patterns. You can also take immediate action to your customers’ concerns.
• Community halo-effect.
  Bloggers are reasonable, friendly and helpful. They are more than willing to create blogosphere of comments regarding your product. The only thing you have to do is embrace and take active part in the culture and your product will surely be considered in their next stop to the supermarket.

For better marketing results, actively promote your business blogs by submitting your blogs to blog search sites and directories. Do not forget to paste in with your blogs, your URL. Be sure that your blogs contain exclusive information with value and are always updated to keep readers popping in, read up your blog, move on to the next and click on again for updates.

Blog is like a setup booth in the biggest trade show on earth everyday. Marketing possibilities are just around the corner waiting to strike your sale scales up.

The Really Simple Syndication (RSS) feeds are important too in conjunction with your blogs to get the best benefits. Use effective keyword phrases to generate high ranking status in the search engine traffic. In this way you have better chances of people finding your website leading to your blogs. More traffic means more potential sales.

For this to be successful, you can use RSS for news update feeds which can be read through RSS reader application. This is a very useful tool for business and internet marketers as well.

If you are already convinced with the potentials of business blogs for marketing and targeting sales increase, your company is now ready to start blogging. But first, you have to be in tune with your company’s business objectives and determine if blogging will really help you achieve your goal.

1. Several blogs are dedicated to teaching people the do’s and don’ts of blogging (like this one), READ them!
2. Setup several test blogs right away.

If your initial try out with blogs worked well, you can now start setting up your blogs.

1. Study blog design. Blog hosting services provide pre-designed templates. But if you opt for paid blog service, you can ask your artist to design and layout your blog site to match the company’s identity and needs.
2. Choose a topic. Its good to have a line-up of topics you want for your blogs but be sure they are in consonance with your business objectives. This would be a test of your flexibility and open-mindedness since results may be going against the set objectives.
3. Remember the following safety measures in blogging:
   • legal issues are sometimes involved in blogging; it is safer to include disclaimers and limitations of liabilities;
   • corporate communication and legal department are responsible in educating the senior management on how blogs might affect business;
   • create blogging policies; set limits on who gets to blog and what information are allowed to be made public;
   • avoid outright marketing blog or you will shy away your readers;
   • make content updated, relevant and fresh;
   • reinforce the company’s core values; and,
   • encourage employees to use it.
   • Start blogging and complete 20 posts before going to marketing.
4. Begin marketing.
5. Adjust if needed. You can always play with your designs in the blog site as long as it remains to match the company’s identity.
6. Strive to be consistent with your topic all the time.
7. Try to have unrelated topics with general and broad appeal.
8. Schedule updates regularly. Monday, Wednesday and Thursday would be best to update blogs.

Once you have done all these things, you can now ultimately enjoy the benefits of business blogging.